Because it works….
Email marketing is almost a no-brainer these days, because you’re sending focused promotional materials to a group of people who have asked you to. Yep, they asked for it. If you nurture and grow your email list, you can pretty much guarantee sales growth. I know, I know. It sounds bold—almost cocky—to say stuff like that, but seriously, it’s true. We hear it over and over from our own clients.
- 89% of retailers cited email is the most mentioned successful tactic overall according to Forrester Research.
- According to the Email Experience Council, utilizing a professional company and/or their tools often helps to increase response rates up to as much as 87%
- Help you map out your email strategy
- Set up your email marketing account on a proven service such as Constant Contact or MailChimp
- Design a gorgeous template for the email notices you’d like to send yourself
- Create all the other templates such as autoresponders that support your email efforts
- Design, code and send advanced marketing emails for specific campaigns or seasonal specials
- Keep up with email marketing trends
- Integrate your email campaigns with your other marketing and social media efforts
- Create supporting materials to help you build your list